Since it launched in 2000, Google AdWords (formally Google Ads) has become a mainstay in the online advertising world. Why? Because this platform lets anyone share an advertisement online with the potential to reach thousands of specifically targeted people. The truly revolutionary and game-changing thing about Google AdWords is that you don’t pay up-front; you only pay when a searcher …

Digital marketing is an increasingly popular niche for professionals of all ages and experience levels. The good news is that there is plenty of room for talented individuals to help businesses thrive online. However, doing so does require an understanding of a variety of topics and how to make them work for the industry you are promoting. Here are 10 …

Online Reputation Management for the Digital Age Not long ago, online reputation management didn’t seem like something important. Today, it’s hard to live without the internet and have some protection for your reputation. With Google playing a role in nearly every consumer’s life, we must protect our company and ourselves proactively. Status Labs is a company that’s capable of handling …

As time goes by, more and more brands and establishments are beginning to realize the importance of hiring a Digital Marketing Agency. In a nutshell, this is an agency which takes care of the marketing of your brand, in the digital realm. With that said, most of the work they do is in front of the computer screen, and the …